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Activewear D2C Storefront.
D2C activewear storefront — "gymwear that moves with you."

D2C activewear brand
01
Problem
Launch a credible D2C activewear brand with editorial-grade imagery, fast checkout, and the conversion polish of incumbents — without the incumbent agency budget.
02
Approach
Editorial photography-first homepage. Men + Women collection landings. Conversion-tuned PDPs. Stripe checkout.
03
Outcome
Live D2C storefront across men's and women's collections (Comfort Jogger, Performance Vest, Core Fit Legging). Grand-opening launch with promo at checkout.
Stack
- Next.js
- Stripe
- Tailwind CSS
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